Patterns that were manufactured before 1940 usually only had the bust or breast measurement noted on the envelope.
During the 1940's, the envelopes began noting both the bust & the hip measurements. The waist measurement was often not noted.
The actual pattern size changed over the decades. Up until approximately 1955-1956 a size 12 was reserved for a 30 inch bust / breast measurement. By the time the mid 1950's rolled around a size 12 was reserved for a 32 inch bust / breast measurement. The mid 1960's brought about another change that remains constant until this day, a size 12 was for a 34 inch bust / breast.
How Pattern Styles Have Changed & Evolved Over The Decades:

Late 1800's to Early 1900's:
The first patterns were on unprinted tissue paper. They required matching up notches and holes to make the garment. The envelopes were black & white with very simple illustrations. .

1920's & 1930's:
The illustrations were printed in color. The major companies were Simplicity, McCall, Butterick, Vogue & Advance.

1940's:
This decade was the heyday of fashion. Beautiful styles, colors & dresses were very popular. Mail-order patterns from companies like Marian Martin & Ann Adams were increasing in popularity.
Hollywood patterns depicting actresses were becoming very popular.

1950's:
Patterns during this decade were now being printed. Rockabilly styles, halter dresses, wiggle dresses & circle skirts were very popular. McCalls added the 'S' to their name. The most popular patterns were Vogue Special Design & Simplicity Designer Originals.

1960's:
The patterns in this decade began having models instead of illustrations. Jackie Kennedy & her signature style were the most popular designs. The MOD styles became popular in the latter part of this decade.

1970's:
These patterns were the hippie age. The envelopes started featuring famous models. The styles were becoming less dressy. Pants were quite common.
Vintage Hairstyles & Clothing Trends

1930's -
Short Bobbed Hair
1940's -
Shoulder length hair curled under
Suits were very common
The styles use little fabric because of War Conservation
1950's -
Short hair
The styles had more fabric due to the end of the War
Full skirts were common
White gloves were worn with day suits
Big, boxy purses
1960's -
EARLY
Slim skirted suits
Boxy jackets
Pillbox hats
MID - Short hair
Cute, slim dresses
Space age boxy jackets or dresses
Hair in a high bun with trendils by the ears
LATE - Long hair
Hair bands were common
Braid trim on dresses
Mini, midi & maxi styles were all in one pattern
1970's -
Shoulder length or long hair with bounce
Slim styles - more conservative than the 60's
Long flowing outfits
1980's -
Big hair
Big shoulder pads
Big bouffant dress styles
